Principles of Marketing Paper

Principles of Marketing Paper

Order ID	53563633773
Type	Essay
Writer Level	Masters
Style	APA
Sources/References	4
Perfect Number of Pages to Order	5-10 Pages

Description/Paper Instructions

Principles of Marketing Paper

Choose an organization that markets to consumers (not one that you plan to use for your marketing plan assignment). Answer the following questions based on that organization.

1. There are various factors influencing consumer behavior (see your textbook discussing characteristics affecting consumer’s behavior – cultural, social, personal, psychological…).  Select two factors/characteristics and discuss how the target consumer’s behavior can be influenced by the same. Provide examples. 
2. Of the four types, what type of buying decision behavior would the target consumer that you described above, represent? Analyze.

Use quotes and sources for any source used (a minimum of two citations for all discussions).

I cannot use the organization Mcdonalds.

The textbook we use is the following